New Gunner wrote:Re: pricing, I've an email from summer 2012 launching the season tickets for 2012/13, at the same prices (certainly for my unreserved adult and U18 tickets) as 2017/18. That 2012 email referred to a slight adjustment compared to the previous year, reflecting increased investment in the squad (including WP Neil, Greg Tonks and AllBlack Ben Atiga!).
So we haven't seen an increase for 6 years, it's hard to argue that one isn't justified as inflation will have eroded these prices by 15% or more in real terms (and that's general inflation rather than pro rugby cost inflation).
Of course the problem is that people aren't falling over themselves to sign up for STs at frozen prices - Cockers would be justified if he was a little frustrated if there wasn't an uptick in demand given the significantly improved performances, but I didn't get the sense in the last few games that we were seeing a rise in attendances. Of course that's partly due to the ground-hopping.
Tricky one to pitch the prices in this environment of relative apathy lagging the better results, but if we want the team to continue to improve in performances, we're going to have to have more people through the gates and probably an increase in ticket prices...
supply and demand plays a big part. Weegies sell STs to folk who can't go to every game because they fear they might not get a ticket otherwise. Never ever going to have anything close to that while Edinburgh play in the main Murrayfield.
If there is a mini Murrayfield, then I think its too soon to push prices much, and hen it will depend on capacity, facilities and then demand. If half uncovered, no access to the main stadium facilities, portaloos and a limited capacity bar, be ard to give STs away. These are the issues to avoid or solve properly.